Tags:FROM THE JACKSON-MACON CONSERVATION ALLIANCE (full release)
The Jackson-Macon Conservation Alliance will be hosting a program in Highlands on Sustainable Tourism with Alex Naar, the Director of Outreach at the Center for Sustainable Tourism at East Carolina University. He will be discussing tourism as a sustainable, place-based economic development strategy as well as trends in sustainable tourism, success stories from other communities, and lessons from second home development in Coastal N.C. Following the presentation there will be time for questions and answers. Afterwards, we invite all participates to join us for a brainstorming session to identify ways that we may work together as a community to promote sustainable tourism and to enhance our local economy.
As a community that heavily relies on tourism to drive its economy, Highlands is widely known as a premiere destination and second home choice. As more people come to do one, the other or both, it is important to maintain and build a sense of place and also derive the economic benefits. This is sustaining for residents and businesses as well as those who visit. The idea of “sustainable tourism” is a fast-growing trend that mountain communities can use to their advantage. Sustainable tourism is defined as “actions that contribute to a balanced and healthy economy by generating tourism-related jobs, revenues, and taxes while protecting and enhancing the destination’s social, cultural, historical, natural, and built resources for the enjoyment and well-being of both residents and visitors.” (www.sustainabletourism.org)
The Jackson-Macon Conservation Alliance (J-MCA) invites all to join us on Tuesday, January 31st at 2:00PM at the First Presbyterian Church in Coleman Hall. This event is funded by the Highlands Community Foundation and Mountain Findings and is free and open to the public. To register or obtain more information please call 828-526-0890 x256 or email Michelle Price, J-MCA’s Executive Director, at email@example.comRead the full article