Orange Peel will sell its millionth ticket this week

From a press release:

Orange Peel will sell its millionth ticket this week

The Orange Peel, the Southeast’s premier live music venue, is celebrating a major milestone this week: the club expects to sell its one millionth concert ticket, most likely sometime on Wednesday, September 17th, after 11 years in business in Downtown Asheville.

To celebrate, the Orange Peel is setting up a balloon drop with confetti and fanfare in its box office lobby to reward the lucky customer who purchases the millionth ticket. The millionth ticket holder will be recognized with an Orange Peel merch pack, a complimentary one-month membership to the Big Ass Fan Club (a VIP loyalty program that the Orange Peel has offered since 2013), and a pair of free tickets to the show of their choice in 2014-15.

Marketing director and club spokesperson Liz Whalen Tallent said the venue is thrilled to watch the ticket count click over to a 7-digit number. “We want to thank the WNC community for supporting live music and local businesses like ours downtown these past 11+ years,” Whalen Tallent stated. “We are very fortunate to operate in such a music-loving community, full of folks who make the effort to get out of the house to engage and participate in our local economy every night of the week. We decided this occasion was worthy of a real-life celebration, so we’re going to ensure that the ticket is sold at the box office to a fan who came out in person. We can’t wait to see that 1,000,000th ticket come out of the printer!”

Whalen Tallent says management has been watching the ticket count over the last few months, and can predict with good certainty that the ticket will be sold sometime this Wednesday. The box office is open from 12-5:30 pm during the day, and again from 7:30 until 11pm or so, before and during the Matisyahu concert that night.

Though only one customer can be the lucky millionth ticket buyer, the venue looks forward to many more years of providing all music-goers exciting and diverse concert opportunities. The venue, opened by local pioneers of the downtown revitalization movement, Public Interest Projects, in 2002, holds a capacity of approximately 1100 fans. It has hosted such storied acts as Bob Dylan, the Beastie Boys, 9 nights of the Smashing Pumpkins in 2007, Modest Mouse, Megadeath, the Avett Brothers, Emmylou Harris, Jack White, Nick Cave, the Flaming Lips, Ben Harper, and many many more.

“We are indebted to the music fans who helped us reach this milestone,” says Whalen Tallent. “Now we’ll work on 2 million!”

The Orange Peel hosts over 150 live music shows and events each year, with tickets sold online at www.theorangepeel.net, at its box office, 101 Biltmore Ave, and at ticket outlets, Harvest Records, the Aloft Hotel, and Asheville Pizza & Brewing Co. The company is locally owned, employees over 50 talented and music-loving local staff, and was recognized as one of the top 5 rock clubs in the country by Rolling Stone in 2008, and as the top-selling music venue in the Southeast by Pollstar, the music industry’s trade journal, this year.

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About Alli Marshall
Alli Marshall has lived in Asheville for more than 20 years and loves live music, visual art, fiction and friendly dogs. She is the winner of the 2016 Thomas Wolfe Fiction Prize and the author of the novel "How to Talk to Rockstars," published by Logosophia Books. Follow me @alli_marshall

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