Oskar Blues rolls out new IPA, release party Thursday

Oskar Blues' new IPA is set to hit stores this month. Photo by Jesse Farthing

In the land of craft beer, the India pale ale still reigns supreme. The ever-growing trendiness of the IPA keeps craft breweries across the world constantly on the lookout for new ways to improve the bitter, hoppy ale and turn out something they can call their own — something that stands out from the pack as just a little bit different.

After releasing the Pinner Throwback IPA over the winter, Oskar Blues is ready to roll out a new metamodern-style IPA, brewed using a unique variety of Australian hops, for another fresh take on the IPA formula.

“IPAs 10 years ago were superbitter,” says McLean Hart, a lead brewer at Oskar Blues in Brevard. “Total bitter bombs. A good IPA tasted like a big, sticky bitter hop. If it was extremely bitter, it was good.”

Over the years, IPAs have slowly, subtly shifted in flavor as competition between breweries created demand for differences in the formula.

“We’re going for a more noticeable, but not overpowering, bitterness [in the Oskar Blues IPA],” says Hart.

The Oskar Blues IPA is one of the first U.S. production beers to use the Enigma hop, a descendant of the Swiss Tettnang hop, that “imparts a true down-under terroir of white wine and red berries,” according to a press release from Oskar Blues.

The Enigma, Vic Secret, Ella and Topaz hops grown in Victoria and Tasmania were hand-chosen by Oskar Blues brewers for the new ale, and the result is an IPA with an aroma and flavor uncommon to the United States.

Cans of Oskar Blues IPA tumble down the line. Photo by Jesse Farthing.
Cans of Oskar Blues IPA tumble down the line. Photo by Jesse Farthing

Even the name of the new beer is a little bit different from what Oskar Blues has been known for in the past. Old Chub, Mama’s Little Yella Pils and Dale’s Pale Ale (named for founder Dale Katechis) are all evocative of Oskar Blues’ typical naming conventions, but, this time, they’re keeping it simple.

“People keep asking what the name of this beer is,” says Anne-Fitten Glenn, head of public relations for Oskar Blues. “We just decided to call it Oskar Blues IPA. Part of that is — people all think we work for Dale’s brewery. Which, it is Dale’s brewery, but the name of the brewery is Oskar Blues. So we thought it would be a good way to showcase just the name and keep it simple.”

Oskar Blues IPA is in full production, rolling down the canning lines in Brevard and shipping out to all 44 states where OB beer is sold right now. Six-packs will be available in stores in the next couple of weeks, but those looking for an early taste can head down to Oskar Blues Brewery on Thursday, Aug. 13, from 5-8 p.m. for the release party, featuring live music from Nikki Talley at 6 p.m. and grub from the Oskar Blues CHUBWagon.

SHARE

Thanks for reading through to the end…

We share your inclination to get the whole story. For the past 25 years, Xpress has been committed to in-depth, balanced reporting about the greater Asheville area. We want everyone to have access to our stories. That’s a big part of why we've never charged for the paper or put up a paywall.

We’re pretty sure that you know journalism faces big challenges these days. Advertising no longer pays the whole cost. Media outlets around the country are asking their readers to chip in. Xpress needs help, too. We hope you’ll consider signing up to be a member of Xpress. For as little as $5 a month — the cost of a craft beer or kombucha — you can help keep local journalism strong. It only takes a moment.

About Jesse Farthing
Jesse Farthing can be reached at beer@mountainx.com.

Before you comment

The comments section is here to provide a platform for civil dialogue on the issues we face together as a local community. Xpress is committed to offering this platform for all voices, but when the tone of the discussion gets nasty or strays off topic, we believe many people choose not to participate. Xpress editors are determined to moderate comments to ensure a constructive interchange is maintained. All comments judged not to be in keeping with the spirit of civil discourse will be removed and repeat violators will be banned. See here for our terms of service. Thank you for being part of this effort to promote respectful discussion.

Leave a Reply

To leave a reply you may Login with your Mountain Xpress account, connect socially or enter your name and e-mail. Your e-mail address will not be published. All fields are required.