Over the last few weeks, a range of local notables have been participating in the “Ice Bucket Challenge.”
Started by the nonprofit ALS Association to raise money and awareness to fight amyotrophic lateral sclerosis (ALS), a lethal disorder also know as Lou Gehrig’s disease, participants agree to be dumped with a bucket of ice water. In the process, they challenge others to donate to the association or opt for the freezing dousing.
As of Aug. 21, the ALS Association had raised $41.8 million since the creative marketing campaign started July 29. That’s compared to $2.1 million during the same period last year.
Anyone active on social media recently has probably noticed videos of the ice bucket spectacles marked with the hashtag #icebucketchallenge.
Here’s a sample of some of those videos posted by locals. Feel free to post links to more in the comments section at the bottom of this story (Xpress may then embed them into the body of the post).
Brian Grossman (Co-Manager of Sierra Neveda’s Mills River Brewery)
Brian Turner (Candidate for N.C. House District 116)
Jon Ostendorff (Reporter, Asheville Citizen-Times)
Nathan West (Communications Director, Buncombe County Republican Party)
Terry Van Duyn (N.C. Senator, District 49)
Stefan Colosimo (IT Manager, Mountain Xpress)
North Henderson volleyball team (Via the Asheville Citizen-Times)
Mike Fryar (Buncombe County Board of Commissioners)