Beer has $3.8 billion impact on NC economy, says industry association

The North Carolina beer industry has a $3.8 billion impact on the state’s economy, according to the North Carolina Beer and Wine Wholesalers Association. The association says the activity contributes more than 26,000 direct jobs and generates more than $2 billion in federal, state and local tax revenue. The data is drawn from a new Beer Serves America study conducted by the Beer Institute and the National Beer Wholesalers Association.

From a press release from the NC Beer and Wine Wholesalers Association:

In North Carolina, beer accounts for 26,480 “direct economic impact” jobs, which the study breaks into three areas: Brewing, 1,347; distributing, 4,070; and retail sales, 21,063.

North Carolina has 130 breweries with more on the way. The largest N.C. brewery is the MillerCoors plant in Eden which employs 522 persons with an average compensation package of more than $100,000.

On a national level, the U.S. beer industry contributes $252.6 billion in economic output which is equal to about 1.5 percent of the U.S. Gross Domestic Product. Federal, state and local taxes amounted to more than $48.5 billion in 2014.

Brewers and beer importers directly employ 49,576 Americans. More than 70 percent of brewing jobs are linked to large and mid-sized brewers and beer importers. Meanwhile, the number of distributor jobs has increased by more than 20 percent in the last decade, to more than 131,000, according to the U.S. Department of Labor.

“Independent beer distributors provide significant economic benefits in their communities through local business-to-business commerce, investments in local infrastructure and capital assets, along with tax revenue,” said Tim Kent, executive director of the North Carolina Beer & Wine Wholesalers Association. “Independent beer distributors provide services that improve efficiency for trading partners, especially small brewers and retailers, and they ensure fair prices and a broad selection of products for consumers to enjoy.”

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About Jeff Fobes
As a long-time proponent of media for social change, my early activities included coordinating the creation of a small community FM radio station to serve a poor section of St. Louis, Mo. In the 1980s I served as the editor of the "futurist" newsletter of the U.S. Association for the Club of Rome, a professional/academic group with a global focus and a mandate to act locally. During that time, I was impressed by a journalism experiment in Mississippi, in which a newspaper reporter spent a year in a small town covering how global activities impacted local events (e.g., literacy programs in Asia drove up the price of pulpwood; soybean demand in China impacted local soybean prices). Taking a cue from the Mississippi journalism experiment, I offered to help the local Green Party in western North Carolina start its own newspaper, which published under the name Green Line. Eventually the local party turned Green Line over to me, giving Asheville-area readers an independent, locally focused news source that was driven by global concerns. Over the years the monthly grew, until it morphed into the weekly Mountain Xpress in 1994. I've been its publisher since the beginning. Mountain Xpress' mission is to promote grassroots democracy (of any political persuasion) by serving the area's most active, thoughtful readers. Consider Xpress as an experiment to see if such a media operation can promote a healthy, democratic and wise community. In addition to print, today's rapidly evolving Web technosphere offers a grand opportunity to see how an interactive global information network impacts a local community when the network includes a locally focused media outlet whose aim is promote thoughtful citizen activism. Follow me @fobes

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