Salsarita’s Fresh Cantina opens first Asheville store, March 1

PRESS RELEASE from Salsarita’s:

What: Salsarita’s Fresh Cantina will celebrate the grand opening of the first Salsarita’s restaurant in the Asheville market, located in front of Biltmore Park at 26 Carl Alwin Place, on Tuesday, March 1, beginning at 11 a.m. Grand opening festivities will feature fun for everyone with prizes, giveaways, music and more.

The first 10 paying customers will receive a $25 Salsarita’s gift card.  All guests will be given the opportunity to spin the prize wheel for a chance to win coupons valued at up to $60; free chips and salsa for six months; and other food items, including entrees, tacos, kid’s meals and more. Our daily special will be a two-taco combo.

In addition, Salsarita’s Long Shoals will hold a taco-eating challenge at 2:30 p.m. between the Asheville Fire and Police Departments. Ten percent of sales between 1-4 p.m. on March 1 will be donated equally between the two departments.

Salsarita’s Long Shoals will hire up to 30 team members, including management positions, for the restaurant.

Josh Michael, co-host of the “Josh and Amanda in the Morning” show on Star 104.3 FM, will be at the restaurant from 11 a.m. to 1 p.m., helping us welcome guests and give away our great prizes.

When: Tuesday, March 1

11 a.m. Grand Opening Ribbon Cutting

2:30 p.m. Taco-eating challenge between the Asheville Fire and Police Departments.

Where: 26 Carl Alwin Place

Arden, N.C. 28704
About Salsarita’s: Founded in Charlotte, N.C. in 2000, Salsarita’s Fresh Cantina offers Mexican favorites such as five flavorful house made salsas, quesadillas, burrito bowls, custom burritos, tacos, nachos and salads made fresh to order with an extensive selection of proteins, toppings and fillings.  Salsarita’s was acquired by franchise industry veteran Phil Friedman in 2011 and operates more than 80 locations in 18 states, including 12 that are company-owned. For more information, visit, like us on Facebook at and follow us on Twitter and Instagram @salsaritas.


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6 thoughts on “Salsarita’s Fresh Cantina opens first Asheville store, March 1

    • Gina Smith

      Thanks for pointing that out! This is a press release sent directly from the Salsarita’s company, so apparently the March 1 date indicates a grand opening event, which was probably preceded by a soft-opening period.

      • weavervilleman

        It was! The ribbon cutting by Asheville Chamber of Commerce was on the 1st.

        • Gina Smith

          Nice! Did you see who won the taco-eating competition? (Just curious!)

          • weavervilleman

            Unfortunately no. I was there from 1030 (only about 6 people were there waiting for 11) and left at 1145. The food was delicious, and it was partially crowded. I wish I did come back and watch, but had to go to UNC Asheville for school.

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