Sarah Rothman, a junior at UNC Asheville majoring in multimedia, won first prize in the creative category and the grand prize in a national media competition last week, and landed a $1,000 prize, a Motorola tablet computer, along with an all-expenses paid trip to New York City, as reported in an Asheville Citizen-Times article.
The competition — called the “Cable Center’s Cable Mavericks Masters Forum: One Day Degree in Cable Creative and Technology Challenge” — challenged college students to change the way people watch television. There were two categories, the “Technology Challenge” and the “Creative Challenge.” Here’s the pitch for the Creative Challenge from the contest organizers:
We now watch television programming on mobile phones, tablet computers, laptops, and some of us still even watch TV on TV. Put yourself in the producer’s seat. Consider the full potential of our multi-platform cable universe. Consider what this world can and will do for TV shows. In three minutes or less, on video, pitch us an idea for a show that takes advantage of this new cable TV multi-platform world. The show can be in any format – from reality, sitcom, hour long drama, talk show or even a format that doesn’t exist yet – and make sure you specifically address how this show unfolds using these new technologies and opportunities. The pitch can be in any format – shoot some scenes or present your idea straight to camera – as long as it’s done in three minutes or less, and done on video.
Challenge the television paradigm – from mind blowing new technology to the next must-see television show. Enter the Cable Mavericks Masters Forum Technology & Creative Challenge today! Great prize packages including the chance to present your ideas live to a panel of industry judges in New York City.
Here’s Rothman’s video:
For more on the contest and other submissions, visit cablemavericks.org