PRESS RELEASE
Moe’s Southwest Grill
Asheville, NC – “Welcome to Moe’s!” will soon be heard throughout Asheville when Moe’s Southwest Grill opens at 360 Merrimon Avenue on Thursday, April 24. The day before, the new location is celebrating the grand opening by treating their loyal customers to a “Pay What You Want Day” on Wednesday, April 23. This deal allows customers to make a donation in any amount in exchange for their meal, with 100 percent of the proceeds benefitting local nonprofit, Black Mountain Home for Children.
“The Black Mountain Home for Children is an organization that is close to our hearts, and one we know will truly benefit from the proceeds our guests help raise when they pay what they want for their fresh, made-to-order Moe’s meal,” said Franchise Partner Cary Chastain.
The offer lasts from noon to 9 p.m. on April 23 and all donations collected will benefit Black Mountain Home for Children, a nonprofit organization that serves children from birth through college graduation who have been abused, abandoned, or neglected and provides them with a safe, supportive, Christian environment.
Ranked No.1 Mexican food concept by Technomic in 2013, Atlanta-based Moe’s Southwest Grill’s serves fresh made-to-order burritos and southwest fare in a fun and laid back environment. All meals, including signature items like the Homewrecker burrito, Close Talker salad and John Coctostan quesadilla, are served with free chips and salsa. While Moe’s is best known for its burritos packed with a choice of over 20 fresh ingredients, the menu also features kid’s, vegetarian, vegan and gluten-friendly options.
Guests can also try the new Coca-Cola Freestyle® soda fountain. The sleek, stylish new fountains are touch screen operated, enabling consumers to select from more than 100 regular and low-calorie beverage brands – including more than 70 diet, low-calorie and 90 caffeine-free beverages, 80+ unique brands offered nowhere else, as well as many varieties of waters, sports drinks, lemonades and sparkling beverages that, prior to the arrival of Coca-Cola Freestyle, were not available in the U.S.
Moe’s in Asheville will be open Monday-Thursday 11 a.m.-9:30 p.m., Friday and Saturday 11 a.m.-10 p.m. and Sunday 11:30 a.m.-9 p.m. For more information guests may call (828) 254-4797.
About Moe’s Southwest Grill®
Welcome to Moe’s! Founded in 2000 in Atlanta, GA, Moe’s Southwest Grill is a fast-casual restaurant franchise featuring fresh, handmade, customizable southwestern food in a welcoming environment that rocks. Moe’s is committed to serving only the highest quality ingredients 100% of the time at its more than 500 locations in the U.S. While Moe’s is best known for its burritos packed with a choice of more than 20 fresh, flavorful ingredients, the menu also features kid’s, vegetarian and low-calorie options, all served with free chips and salsa. Check out Moe’s online at www.moes.com.
About Black Mountain Home for Children
Black Mountain Home for Children, Youth & Families has been caring for abandoned, abused, neglected and orphaned children in Western North Carolina for more than a century. Begun by Presbyterian minister Robert Perry Smith in 1904 as Mountain Orphanage, the Home began its ministry taking in Appalachian children whose parents had died or disappeared. Today, the ministry serves youth from birth through college graduation through family foster care, residential care, transitional living and independent living. Black Mountain Home for Children, Youth & Families is a 501(c)(3) non-profit organization and a public charity. To learn more visit www.BlackMountainHome.org or call 828-686-3451.
About Coca-Cola Freestyle®
The sleek, stylish new fountains are touch screen operated, enabling consumers to select from more than 100 regular and low-calorie beverage brands. Many varieties of waters, fruit-flavored and sparkling beverages are now available to U.S consumers exclusively on Coca-Cola Freestyle. Coca-Cola Freestyle uses unique, proprietary PurePourTechnologyTM and has the capacity to dispense more than 100 branded beverages in the same footprint as a standard eight-valve machine. Permanent fountain locations can be found in select outlets in Atlanta, Austin, Baltimore, Chicago, Dallas, Orlando, Salt Lake City, San Antonio, Washington DC and Northern and Southern California. Consumers can experience Coca-Cola Freestyle virtually at www.facebook.com/cocacolafreestyle.
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