Diamond Brand offers outdoor enthusiasts February schedule of events

Here’s the press release from Diamond Brand:


ARDEN, N.C. – Whether your preference is to enjoy a cool weather run, or to stay warm getting your outdoor adventure fix from the comfort of the indoors, Diamond Brand has got something for everyone in February. Below is a round-up of Western North Carolina’s most trusted outdoor retailer’s suggested indoor and outdoor events for February.

February 1st – February 29th: Frugal Backpacker Valentine’s Day Sale

Frugal Backpacker loves its fans, so those that “like” the company on Facebook and print a picture to prove it will receive 15% off any non-sales item when they bring the picture into the store. This promotion will last for the entire month of February. In addition, Frugal Backpacker is getting its customers geared up for that romantic ski trip with all ski bibs, ski pants and winter outerwear 30% off all month long. For more information visit www.frugalbackpacker.com

Sunday, February 5th from 12 pm to 4 pm: WNC Camp Fair

In partnership with the North Carolina Youth Camp Association, Diamond Brand will host a Camp Fair featuring representatives from over 20 different WNC camps at its Arden store. This is a great way to learn about all the different camps in Western North Carolina and to find the one that’s the right fit for your child or grandchild. This event is free and open to the public. For more info, contact Gary at geblen@diamondbrand.com.

February 16th: Outdoor Movie Night at Southern Appalachian Brewery

Join Diamond Brand at Southern Appalachian Brewery in Hendersonville for an evening of local brews and short adventure films running the gamut of outdoor adventure sports like kayaking, kayak surfing, long-boarding, and backpacking. The event will benefit two great causes: Our Voice and RiverLink. For more details on the events visit www.diamondbrand.com, friend Diamond Brand on Facebook, or contact Sarah at smerrell@diamondbrand.com.

Sunday, February 19th at 2:30 pm: Park Ridge Health Frostbite 5K and 10K

This annual run is in its 19th year of being hosted by Park Ridge Health Hospital. New for 2012 is a 10K in addition to the 5K and Fun Run. The 5K & 10K races start on Park Ridge Health Hospital’s Campus and finish at the Lelia Patterson Fitness Center. Lelia Patterson Fitness Center is also where race day registration & packet pick-up is located. For more info or to register go to http://www.active.com/running/fletcher-nc/frostbite-5k-10k-and-1-mile-fun-run-walk-2012

Thursday, February 23rd at 6:00 pm: Ultimate Hike Info Session at Diamond Brand

Join Diamond Brand and hike for a good cause by participating in the Ultimate Hike! The Ultimate Hike is an event in which ordinary folks complete the extraordinary feat of hiking 26.5 miles in one day. The local opportunity will be held this spring on May 19th when participants will hike 26.5 miles of the Foothills Trail in an effort to help find a cure for pediatric cancer. Each hiker is required to attend one ­information session held around the Asheville area. Join us February 23 at 6:30 at Diamond Brand Outdoors for an information session to get the entire scoop on the hike and register! Interested parties can RSVP for the information session here: http://www.ultimatehike.org/asheville

Wednesday, February 29th: Frugal Backpacker Leap Year Sale

Leap Year only comes every four years, so in honor of the extra day of possible outdoor fun, Frugal Backpacker is offering its customers 20% storewide on its already low prices. For more information visit www.frugalbackpacker.com

About Diamond Brand

Diamond Brand Outdoors is a complete outdoor outfitter with two retail locations in Western North Carolina. Diamond Brand specializes in helping customers find solutions to alltheir outdoor needs, offering the finest in selection, service and local knowledge. Diamond Brand has been a staple among outdoor enthusiasts in the Western North Carolina for over 45 years, firmly dedicated to preserving nature, fostering an enjoyment of theoutdoors, and bettering Arden, Asheville and their surrounding communities. For more information on Diamond Brand Outdoors’ community involvement and upcoming store events visit www.diamondbrand.com


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