When Attic Salt founders Marci Bernstein and Jeff Catanese moved their company to Asheville from New York, officially relaunched in 2013, The Nerd was hot on their radar. “We tried to get the rights and got turned down,” Bernstein says.
![](https://mountainx.com/wp-content/uploads/2017/03/nerd-photo-330x215.jpg)
When Attic Salt founders Marci Bernstein and Jeff Catanese moved their company to Asheville from New York, officially relaunched in 2013, The Nerd was hot on their radar. “We tried to get the rights and got turned down,” Bernstein says.