To build community and strengthen democracy by serving an active, thoughtful readership at the local level, where the impact of citizen action is greatest.
- WE ARE… an independent newspaper located in Asheville, North Carolina.
- We report independently, fairly and in-depth on local news and issues affecting Asheville and the surrounding region.
- We chronicle the area’s vibrant arts-and-culture scene.
- We treat our readers as participants in an ongoing civic dialogue.
- We honor diversity.
- We encourage excellent and innovative work in an equitable, respectful and collegial environment.
- We offer exceptional and affordable media opportunities for local businesses, professionals and nonprofit groups to promote their goods and services.