Asheville businesses join in ’12 Days of Giving’ fundraising effort

Press release from organizers with Adapt Public Relations:

In December 2013, seven downtown Asheville businesses joined together to create 12 Days of Giving. The program was designed to contribute directly to three local non-profits that help feed, clothe and shelter the homeless: Haywood Street Congregation, ABCCM, and Western Carolina Rescue Ministries. The seven founding businesses include Creperie Bouchon, Cúrate, 5 Walnut, Izzy’s Coffee, and Wicked Weed Brewing and Adapt. This year the program has expanded significantly, and now includes 33 businesses.

12 Days of Giving makes it easy to give back. Each business has designated one item for the “12 Days.” Every time this item is purchased between December 18th and December 31st, 10% of the proceeds will be donated the three downtown organizations.

Said Kristine Buckwalter, Donor Relations Manager for Western Carolina Rescue Ministries, “What a beautiful gift this is for our entire community! Creating a way to come together – businesses, patrons and non-profits – around the single purpose of caring for those who are homeless says a great deal about our city. We are grateful to these businesses for their compassion and generosity and for bringing much ‘comfort and joy’ to many this Christmas season.”

This is the second year of 12 Days of Giving, and the hope is it will continue to grow to include more participating businesses beyond downtown.

“This is the season of giving, so supporting the least fortunate in our community, which has been so supportive of me, my family and our restaurants, seems just the right way to end the year,” said Michel Baudouin, owner of Bouchon and Creperie Bouchon. “We’re helping provide a meal and a warm, safe place to sleep, which is so basic, but so necessary in this cold weather.”

12 Days of Giving shows the impact the business community can have when they join together to help make a difference in people’s lives.

To learn more about 12 Days of Giving, visit

About Jake Frankel
Jake Frankel is an award-winning journalist who enjoys covering a wide range of topics, from politics and government to business, education and entertainment.

Before you comment

The comments section is here to provide a platform for civil dialogue on the issues we face together as a local community. Xpress is committed to offering this platform for all voices, but when the tone of the discussion gets nasty or strays off topic, we believe many people choose not to participate. Xpress editors are determined to moderate comments to ensure a constructive interchange is maintained. All comments judged not to be in keeping with the spirit of civil discourse will be removed and repeat violators will be banned. See here for our terms of service. Thank you for being part of this effort to promote respectful discussion.

Leave a Reply

To leave a reply you may Login with your Mountain Xpress account, connect socially or enter your name and e-mail. Your e-mail address will not be published. All fields are required.