Columbia Journalism Review covers local stir over Moffitt’s AC-T insert

The Columbia Journalism Review reports on the local stir over Rep. Tim Moffitt’s recent advertising insert that was distributed in the Asheville Citizen-Times. Here’s an excerpt (click the link at the bottom for the entire article):

Conservative politicians tend to have a lot of complaints about the “mainstream liberal media.” But just before Thanksgiving, Tim Moffitt, a Republican state representative from western North Carolina, hit on a new approach: if you can’t beat ‘em, join ‘em.

Or to be more precise: Put together your own publication, and then pay the MSM to deliver it for you.

Moffitt is behind the Raleigh Digest, a 48-page tabloid that became the subject of local controversy after it appeared along with the glossy advertising inserts inside more than 10,000 copies of the Asheville Citizen-Times on Nov. 27, the day before Thanksgiving. …

The Digest wasn’t labeled as a paid placement. And other than the copyright holder—In TouchNC, LLC—and an editor’s name, it wasn’t clear where the tabloid had come from. But that morning Jake Frankel, a staff writer at the Asheville alt-weekly Mountain Xpress, put out a tweet noting that InTouchNC is owned by Moffitt. The company had been covered by Carolina journalists last spring, as its services were becoming popular among Moffitt’s Republican colleagues.

Frankel had gotten a call from a bemused reader, and he wasn’t the only one hearing complaints. Before long, the Citizen-Times had clarifications on its website and Facebook page.

About Jake Frankel
Jake Frankel is an award-winning journalist who enjoys covering a wide range of topics, from politics and government to business, education and entertainment.

Before you comment

The comments section is here to provide a platform for civil dialogue on the issues we face together as a local community. Xpress is committed to offering this platform for all voices, but when the tone of the discussion gets nasty or strays off topic, we believe many people choose not to participate. Xpress editors are determined to moderate comments to ensure a constructive interchange is maintained. All comments judged not to be in keeping with the spirit of civil discourse will be removed and repeat violators will be banned. See here for our terms of service. Thank you for being part of this effort to promote respectful discussion.

0 thoughts on “Columbia Journalism Review covers local stir over Moffitt’s AC-T insert

Leave a Reply

To leave a reply you may Login with your Mountain Xpress account, connect socially or enter your name and e-mail. Your e-mail address will not be published. All fields are required.