Faces in the crowd: WNC crowdfunding initiatives

Image from Asheville Academy of Art's Kickstarter page

Crowdfunding platforms make it possible for individuals and organizations of any size to harness social networks and raise start-up capital for projects that might otherwise fail due to lack of funding. Each week, Xpress highlights notable WNC crowdsourcing initiatives that may inspire readers to become new faces in the crowd.


“If you have a beer lasting more than four hours, please visit a bartender,” advises Kory Suttles in his comical Kickstarter video. Suttles intends to become Morganton’s newest and nearest “purveyor of high quality craft beer and fine wines” by opening Brown Mountain Bottleworks, a family-friendly bottle shop where beverages are available to stay or to go. The venue will eventually double as a community space, offering classes and events relating to the craft beer industry. As an added bonus, a $1,500 Kickstarter contribution buys the right to shave the owners’ beards on opening day. Suttles aims to raise $10,000 by Oct. 13, to cover complete building renovations, purchase bar equipment, establish initial inventory and buy two razors.


Artist James Daniel has “spent the last 25 years capturing life on paper and canvas,” and his reverence for traditional painting and drawing techniques means he makes the bulk of his materials (like high quality oil-based paints and panels) in-house. Daniel is determined to prevent these methodologies from waning over time, so he has started the Asheville Academy of Art to provide beginner and advanced artists with foundational art skills that manifest quickly over the course of his program. Daniel aims to raise $12,000 by Oct. 8, to advertise, improve his school’s facilities and purchase materials like easels, casts and stands.

Send your crowdsourcing campaign news to kmcreynolds@mountainx.com. A limited number of campaigns will be highlighted each week, at Xpress’ discretion. Campaigns must be locally based and should represent a current project with an achievable goal. Conditions are subject to change.


Thanks for reading through to the end…

We share your inclination to get the whole story. For the past 25 years, Xpress has been committed to in-depth, balanced reporting about the greater Asheville area. We want everyone to have access to our stories. That’s a big part of why we've never charged for the paper or put up a paywall.

We’re pretty sure that you know journalism faces big challenges these days. Advertising no longer pays the whole cost. Media outlets around the country are asking their readers to chip in. Xpress needs help, too. We hope you’ll consider signing up to be a member of Xpress. For as little as $5 a month — the cost of a craft beer or kombucha — you can help keep local journalism strong. It only takes a moment.

About Kat McReynolds
Kat studied entrepreneurship and music business at the University of Miami and earned her MBA at Appalachian State University. Follow me @katmAVL

Before you comment

The comments section is here to provide a platform for civil dialogue on the issues we face together as a local community. Xpress is committed to offering this platform for all voices, but when the tone of the discussion gets nasty or strays off topic, we believe many people choose not to participate. Xpress editors are determined to moderate comments to ensure a constructive interchange is maintained. All comments judged not to be in keeping with the spirit of civil discourse will be removed and repeat violators will be banned. See here for our terms of service. Thank you for being part of this effort to promote respectful discussion.

Leave a Reply

To leave a reply you may Login with your Mountain Xpress account, connect socially or enter your name and e-mail. Your e-mail address will not be published. All fields are required.