PRESS RELEASE:
This week, Aloft Asheville Downtown, a McKibbon Hospitality property, sponsored its third move-in through Homeward Bound, supporting the transition of people experiencing homelessness to permanent housing. The Aloft team collected items such as furniture, household supplies and toiletries, delivered them to the home, and helped the individual set up their new permanent residence.
“We are proud to support Homeward Bound’s mission of ending homelessness in Asheville and Western North Carolina by sponsoring move-ins for local individuals and families,” said David McCartney, general manager, Aloft Asheville Downtown. “Addressing homelessness is critical to building a stronger community, and this will continue to be one of the key issues that the Aloft team donates our time and resources to supporting.”
In addition to moving people experiencing homelessness into permanent housing, Homeward Bound provides the support they need to stay there through the Housing First model, an effective, cost-efficient, sustainable and humane intervention to homelessness. Since 2006, Homeward Bound has moved more than 1,400 men, women, and children out of cars, camps and shelters into permanent housing across Western North Carolina. Today, the non-profit maintains an 89 percent retention rate in housing.
“We are very grateful that Aloft Asheville Downtown continues to support Homeward Bound. They are an excellent model for how local businesses can support non-profits to help them further their mission. Most importantly, Aloft is helping more individuals and families have a place to call their own,” said Beth Russo, director of communications and annual campaign for Homeward Bound.
In addition to helping the homeless population, Aloft Asheville Downtown supports local causes that benefit the humane treatment of animals, youth organizations, the environment, and arts and cultural groups. During 2015, the hotel’s team of 55 associates participated in 15 volunteer events, benefitting more than 10 local non-profit organizations. Earlier this year, Aloft Asheville Downtown was recognized for their commitment to volunteerism by Starwood Hotels & Resorts Worldwide as the recipient of the 2016 Starwood Cares for the Community Hotel Volunteer Award for the North American region. After being chosen as one of three finalists from more than 800 full service and specialty select brand hotels, 3,000 of the company’s associates voted to select Aloft Asheville Downtown as the winner of this prestigious award.
For more information about Aloft Asheville Downtown, visit www.aloftashevilledowntown.com or facebook.com/aloftasheville. To learn more about McKibbon Hospitality, visit mckibbon.com.
About Aloft Asheville Downtown
Enjoy the exciting urban conveniences of downtown with a breathtaking mountain backdrop at Aloft Asheville Downtown. Our hotel is located in the heart of downtown Asheville, within walking distance to dozens of restaurants, bars, music venues, art galleries and shops. Enjoy exceptional service and jet-setting style at a steal. Aloft Asheville Downtown is owned and managed by McKibbon Hospitality. To learn more, please visit aloftashevilledowntown.com.
About McKibbon Hospitality
Headquartered in Tampa, FL and Gainesville, Ga., McKibbon Hospitality creates memorable hospitality experiences that inspire brand and property loyalty. It’s how we’ve grown into one of the largest (and most awarded) hotel development and management companies in the country. We build, renovate and manage properties across the country for Marriott, Hilton, Starwood and other iconic hospitality brands. From hand-picking urban sites to imagining the just-for-you details of a guest experience, from overseeing operations to bringing a brand to life, and everything in between, McKibbon shapes inclusive hospitality development. Visit McKibbon.com to learn more.
About Starwood Hotels & Resorts Worldwide, Inc.
Starwood Hotels & Resorts Worldwide, Inc. is one of the leading hotel and leisure companies in the world with more than 1,200 properties in some 100 countries and over 180,000 employees at its owned and managed properties. Starwood is a fully integrated owner, operator and franchisor of hotels, resorts and residences with the following internationally renowned brands: St. Regis®, The Luxury Collection®, W®, Westin®, Le Méridien®, Sheraton®,Four Points® by Sheraton, Aloft®, element® and the recently introduced Tribute Portfolio™. The Company boasts one of the industry’s leading loyalty programs, Starwood Preferred Guest (SPG®), allowing members to earn and redeem points for room stays, room upgrades and flights, with no blackout dates. Starwood recently announced plans to spin off its Starwood Vacation Ownership, Inc. business, a premier provider of world-class vacation experiences through villa-style resorts and privileged access to Starwood brands, into a standalone public company by the end of 2015. For more information, please visit starwoodhotels.com
About Aloft Hotels
With 100 hotels open now and coming soon in 15 countries around the world, Starwood’s Aloft brand delivers a fresh approach to the traditional staid hotel landscape. For the ‘always on’ next generation of traveler, the Aloft brand offers a tech-forward, vibrant experience and a modern style that is different by design. For more information, please visit alofthotels.com.
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