Danielle Keeter, co-owner of Mighty Gnome Market Garden

SNAP incentives boost market sales for local farmers

Market managers and vendors at the markets participating in the Appalachian Sustainable Agriculture Project’s Double SNAP initiative, which matches Supplemental Nutrition Assistance Program benefits dollar-for-dollar on edible items, saw SNAP transactions nearly triple from 2019 to 2020, and 80% of responding vendors said they’d experienced sales growth due to the program.

Specialty retailers hope fall turnaround continues for holidays

With COVID cases rising, Black Mountain retailers worry that the modest rebound they’ve seen this fall might fade away before the holiday shopping season can give their balance sheets a much-needed yearend boost. But several factors could work in their favor: a strong commitment from residents to support their local stores, a sense that smaller shopping districts pose less risk than crowded city centers and widespread compliance with mask-wearing and social distancing guidelines.