During a June 24 meeting, the Buncombe County Tourism Development Authority board heard a presentation from marketing firm 360i about a new advertising campaign, scheduled to start in July, designed to attract a “responsible tourist audience” to the region. Ads will target visitors whose behaviors agree with “psychographic statements” about “willingness to conform.”
Data from the Greater Asheville Regional Airport Authority shows that just 1,210 people boarded a plane at the airport in April, the latest month for which information is available. That number marks a 98% decrease from the 61,230 enplanements reported in April 2019.
After a peaceful demonstration of thousands in downtown Asheville turned violent around 10:30 p.m. on Monday evening, some attendees smashed windows and spray-painted graffiti on downtown buildings and the Vance Monument.
“Our objective is to safely and responsibly encourage travel, working hand-in-hand with our local health officials and government, as we move toward that direct invitation of visitors to our community,” said Marla Tambellini, Explore Asheville’s vice president of marketing.
As of May 25, according to the N.C. Department of Health and Human Services, there are zero confirmed cases of COVID-19 in Hot Springs. However, the town is still following statewide protocols to help flatten the curve of coronavirus infections, and businesses such as Laughing Heart Lodge have borne the impacts.
A new county policy to require the wearing of face coverings at all indoor public facilities will go into effect on Tuesday, May 26, at 7 a.m., announced Brownie Newman, chair of the Buncombe Board of Commissioners, during a May 22 press conference. The county commissioners passed a resolution directing staff to develop the policy […]
Funds supported with tax money from Buncombe County, the city of Asheville and the Tourism Development Authority are being managed by the nonprofit Mountain BizWorks. Because of this arrangement, government and TDA officials say they will play no direct role in determining what area businesses and nonprofits receive public dollars.
Coronavirus relief is just the latest topic in an ongoing debate over whether the Tourism Development Authority, with its mission to bring ever more overnight guests to Buncombe County, is good for county residents — or just good for the hotel industry that has controlled it since its inception nearly four decades ago.
Buncombe hotels can now host more visitors — as long as they have an 828 area code. The Asheville Area Chamber of Commerce has announced a coronavirus-inflected legislative agenda, and $5,000 micro grants are available for local startups.
The legislative change allows the Buncombe County Tourism Development Authority to use $5 million from its Tourism Product Development Fund — which previously had to be allocated to nonprofit entities or local government and spent on capital projects — for grants of up to $50,000 in support of tourism businesses other than lodging.
In its first story, news nonprofit AVL Watchdog looks at many possible paths to recovery from the COVID-19-induced economic crisis unfolding in Asheville and Buncombe County.
The new executive order, effective 5 p.m. on Monday, April 13, limits shoppers to 20% of a store’s permitted fire capacity or five customers per 1,000 square feet. High-volume locations such as checkouts must mark six-foot spaces to ensure social distancing in customer lines, and all stores must conduct “frequent and routine environmental cleaning and disinfection of high-touch areas.”
In the first weekend of March, said Explore Asheville’s Marla Tambellini, hotels throughout the county were at roughly 90% occupancy. By March 27-28, only about 15% of rooms were filled, and the average price for those accommodations was approximately half its usual rate — $80 instead of $160.
The new order, which will take effect at 8 p.m. on Thursday, March 26, orders “all individuals anywhere in Buncombe County to stay at home,” with limited exceptions for essential activities, through 6 a.m. Thursday, April 9.
Unlike other local instances of the disease caused by the new coronavirus, explained Dr. Jennifer Mullendore, county health workers had been unable to trace at least two cases to a specific source — suggesting that the infection is spreading within the county at large.
ASHEVILLE, N.C.
The Buncombe County Board of Commissioners will hear an update on the local status of COVID-19, then consider a $250,000 appropriation to provide funding for the county’s emergency response. Of that money, $200,000 would be available to the county’s public safety efforts, while $50,000 would be allocated to human services.
ASHEVILLE, N.C.
“The good news — if you’re someone who wants to see the hotel tax law changed — is that all parties seem to be in agreement,” Newman told Xpress. “They want to see the law changed, but at this point, we’re not on the same page about how to change it.”
ASHEVILLE, N.C.
Representatives from the Urban Land Institute shared their recommendations during a Jan. 30 community meeting to aim to help city officials manage hotel development in wake of the one-year hotel moratorium.
