PRESS RELEASE from The Fresh Market
The Fresh Market Announces Third Annual “Design Our Bag” Challenge in Support of No Kid Hungry
Specialty Grocer Seeks Creative Children to Enter 2015 Reusable Shopping Bag Design Contest
Monday 29 December, 2014 — Think you have what it takes to design The Fresh Market’s next reusable shopping bag? The specialty grocer is on a nationwide search for a fresh and fun design for its 2015 bag, which will benefit Share Our Strength’s No Kid Hungry® campaign! The annual “Design Our Bag Challenge” raised over $86,000 for No Kid Hungry, which works to end childhood hunger in America. Returning again this year, The Fresh Market is excited to showcase more children’s artwork on its limited edition reusable shopping bags. The Fresh Market will donate 50% of the retail price of each bag sold to No Kid Hungry, with a minimum donation of $150,000 in 2015.
Children ages 15 and under who have a love for both food and art can submit a drawing that answers the question “what is the best thing about The Fresh Market?” Local communities are invited to take part in the fun, and The Fresh Market welcomes schools, children’s museums and art groups to participate. The top two artists, voted on by The Fresh Market employees, will have their designs printed on reusable shopping bag, which will be sold in The Fresh Market stores nationwide in 2015.
In addition to having their drawings featured on the company’s reusable shopping bag, the winners of the Design Our Bag Challenge will each receive a $200 gift card for The Fresh Market, a kid-friendly goodie bag filled with an artist kit and other edible treats and accolades via The Fresh Market’s social media channels. In addition, each of The Fresh Market’s stores nationwide will award their stores’ top two finalists a $50 gift card.
WHO: The Fresh Market, a neighborhood specialty grocer
WHAT: The Fresh Market Design Our Bag Challenge
WHEN: January 1, 2015 – January 27, 2015
WHERE: The Fresh Market’s 168 store locations nationwide
For official rules and prize packages, please visit:
www.thefreshmarket.com/designourbag
NO KID HUNGRY
No child should go hungry in America, but 1 in 5 kids will face hunger this year. Using proven, practical solutions, No Kid Hungry is ending childhood hunger today by ensuring that kids start the day with a nutritious breakfast and families learn the skills they need to shop and cook on a budget. When we all work together, we can make sure all kids get the healthy food they need. No Kid Hungry is a campaign of national anti-hunger organization Share Our Strength. Join us at NoKidHungry.org.
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