Tom Whittington is gearing up to launch his annual Chiropractic Opportunity Week — a community-wide event anchored by a food drive that the East Asheville chiropractor has hosted for 20 years. This year’s effort runs Monday-Thursday, Jan. 25-28.
The time frame was expanded for the 2016 iteration “due to the overwhelming success of this event in past years,” says a recent post on Whittington Chiropractic’s blog.
During Chiropractic Opportunity Week, patients — either new or returning — can receive a free chiropractic adjustment in return for donating a bag of nonperishable food items. New patients will also receive a free chiropractic exam and report of findings.
All food donated during the event will be delivered to MANNA FoodBank for distribution to those in need in the local community. Last year, Whittington’s project brought in more than 1,000 pounds of food.
Whittington originally kicked off the effort in 1996 when his practice was still located on South French Broad Avenue (it’s now on Fairview Road). That year’s donations benefited the Food Not Bombs movement.
“We consider this a win, win, win situation,” Whittington told Xpress during a 2015 interview. “We get busy for the winter months, hungry people get food and the community gets chiropractic care.We only ask that people be as generous as possible with their donation.”
Nonperishable food items can be brought to Whittington Chiropractic, 801 Fairview Road in Oakley Plaza, Monday-Thursday, Jan. 25-28. Donations can include dried and canned beans, boxed foods, cereals and grains, peanut butter, hearty soups, canned fruits and instant nonfat milk.